And in case you missed it back in 2004, he also wrote a very charming piece called The Ketchup Conundrum, also very much worth reading.
Unrelated P.S.: I'll be talking on the radio tomorrow for about 50 minutes.
Gladwell on Innovation
And in case you missed it back in 2004, he also wrote a very charming piece called The Ketchup Conundrum, also very much worth reading.
Unrelated P.S.: I'll be talking on the radio tomorrow for about 50 minutes.
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