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Gladwell on Innovation - Impressions and Expressions of Ijon
June 2nd, 2008
03:47 pm

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Gladwell on Innovation

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From:Daniel [oeconomist.com]
Date:June 2nd, 2008 11:50 pm (UTC)

Thanks!

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I've not yet read the New Yorker piece, but I very much appreciated the ketchup article! It was only a very few days ago that I mentioned to her Heinz's notion of achieving success by doing ordinary things extraordinarily well, and she pointed to Heinz Ketchup as an exemplar. Now we'll have a better idea of the physiological dimensions.
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